该文件，Good.Charts.1633690709.epub，是一个电子书。

简介：
Dataviz—the burgeoning language of business. A compelling visualization possesses the capability to convey the essence and potential ramifications of information and concepts with considerably greater force than any other mode of communication. For an extended period, “dataviz” remained largely confined to specialists—data scientists and professional designers. This is no longer the case. The advent of innovative tools coupled with the availability of substantial data has facilitated the ease with which virtually anyone can generate visualizations that effectively communicate ideas, surpassing the capabilities of typical spreadsheet charts by a significant margin. Furthermore, developing proficient chart construction is rapidly evolving into a crucial skill for managerial roles. Individuals who fail to engage in this practice risk being overshadowed by colleagues who are adept at it, ultimately receiving recognition and credit for contributing meaningfully to their company’s overall success. In *Good Charts*, dataviz expert Scott Berinato offers an indispensable guide detailing the underlying mechanics of visualization and demonstrating how to leverage this evolving language to captivate and influence audiences. Currently, dataviz mirrors the state of spreadsheets and word processors in the early 1980s—a pivotal era on the verge of transforming how we conduct our work. Berinato introduces a systematic approach for cultivating visual thinking and constructing superior charts through a process encompassing discussion, sketching, and iterative prototyping. This book extends far beyond a collection of static guidelines for creating visualizations; it draws upon both established research and pioneering advancements in visual perception and neuroscience, alongside the emerging field of visualization science, to investigate why effective charts—and ineffective ones—evoke specific “feelings within our eyes.” Throughout the narrative, Berinato incorporates numerous engaging anecdotes showcasing dataviz professionals in action, vividly illustrating these concepts in practical contexts. *Good Charts* will empower you to transform commonplace, uninspiring charts that merely present data into insightful, impactful visualizations that powerfully articulate ideas. Table of Contents Part One: Comprehension Chapter 1: A Concise History of Dataviz Chapter 2: When Charts Engage Our Vision Part Two: Construction Chapter 3: Two Questions, Four Chart Types Chapter 4: Developing Enhanced Charts in Just a Couple of Hours Part Three: Refinement Chapter 5: Refining for Impactful Presentation Chapter 6: Refining for Persuasive Communication Chapter 7: Persuasion Versus Manipulation? Part Four: Presentation and Practice Chapter 8: Presenting to Persuade Effectively Chapter 9: Visual Communication Strategies